The KONG Naturals Cat Scratcher is the perfect product to satisfy your feline's natural instincts. This product encourages scratching behavior, thus allowing your cat to act on their urges. The Naturals Cat Scratcher is reversible, greatly extending the life of the product. The Scratcher is made with renewable resources that are recyclable, and as such is environmentally friendly. Your cat is sure to love scratching on this amazing product.